This book is divided into eight parts giving you all you need to Level Up your career.
Part One
Foundations
Your offer foundation
Your why's and your goals
Creating a business plan
Budgeting
Time Management
And More
Part Two
Your Tools
There are so many tools!
In Part Two you'll get ALL the tools that I use and recommend after trying so many different things over the years.
Part Three
The Money Makers
What to charge
Stage shows
Charity events
Public speaking
Cruise shows
Weddings
Repeat booking
And more
Part Four
Social Media
Social Media is such a massive topic!
Get all the juice and get to know your audience.
Part Five
How To Book Gigs
Showreel
Networking
Sales & lead generation
Referrals & testimonials
Agencies
And more.
Part Six
Becoming A Pro
How do you become a pro?
What does a usual year as a magician look like? How do you prepare, plan and course-correct to maximize your chances of running a sustainable business? It's all here!
Part Seven
Adding Value
What value do you bring to a client?
Value is so important, so I gave it an entire part in my book. This is the shortest, most to-the-point chapter in the book. Packed with so much experience and value.
Part Eight
Making Extra $ As A Magician
Passive income
Online Shops
Merch
Loads of ideas for how to make extra income as an entertainer
"I'm excited to share this book with the entertainment industry. We all know you have too many books on magic tricks, but not nearly enough books and knowledge about the business side of show business."
“This book is a great primer not only for magicians but for anyone who wants to be paid for being onstage in front of audiences. Personally, I found it applied so well to my career as a public speaker – I especially liked the chapters on "How to Book Gigs" and "Social Media" which is where most people really struggle in their performing careers.
It's full of great, practical step by step advice on how to manage your career from the starting line to the stage in the modern era. Easy to read and easy to understand lessons from one of the great magicians of our time.
Highly recommended!”
- Jacob Tischler, Performer and Writer
“The Business Side of Show Business” was a fascinating guide to the do’s of performing and marketing yourself. A must for everyone who is looking for some amazing tips from the professional performer that is Caroline Ravn.
A 10 out of 10!”
- John Kippen, Performer, Speaker and Life Coach
“Caroline Ravn leaves no card unturned in this informative, extensive, and delightfully comprehensive guide to growing your magic business.”
- Jacob Tischler, Performer and Writer
Caroline has taken the business part of show business and condensed it into this easy-to-read book! You’ll find some great advice from pro and a few hidden gems that every magician should know.
- Gaetan Delatour, magician
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